Interactions
Since 2004, Interactions has been helping leading brands have millions of productive conversations with their busy customers every day, no matter if they’re talking, tapping, typing or swiping. With their Adaptive Understanding™ technology, they were the first to commercialize truly omnichannel Intelligent Virtual Assistants that combine artificial intelligence and human understanding.
Type:
Social Media Management
Company:
interactions.com
Goals & Objectives
Interactions approached us looking for a way to make their social media feeds feel like a more connected part of their business. They were looking to partner with someone who could work alongside their existing marketing team to help them create better content but also help create a content strategy that aligned organization-wide.
Content Creation Systems
Step into the organization to serve as an extension of the existing marketing team to create and manage content across LinkedIn and Twitter.
Strategic Vision
Wade through the current strategies and systems in place to develop a content marketing strategy that brought together the goals of every department.
Drive Engagement
Learn the brand inside-and-out to create content that reached their intended audience to prompt curiosity and encourage them to take meaningful action.
Continual Growth
Define the metrics that mattered across every platform and put together the strategies to grow them year-after-year.
Goals & Objectives
Interactions approached us looking for a way to make their social media feeds feel like a more connected part of their business. They were looking to partner with someone who could work alongside their existing marketing team to help them create better content but also help create a content strategy that aligned organization-wide.
Content Creation Systems
Step into the organization to serve as an extension of the existing marketing team to create and manage content across LinkedIn and Twitter.
Strategic Vision
Wade through the current strategies and systems in place to develop a content marketing strategy that brought together the goals of every department.
Drive Engagement
Learn the brand inside-and-out to create content that reached their intended audience to prompt curiosity and encourage them to take meaningful action.
Continual Growth
Define the metrics that mattered across every platform and put together the strategies to grow them year-after-year.
Results
Within our first year of working with Interactions, we were able to build them a content system that integrated the ideation, feedback, and approvals of all vested departments that kept everyone aligned on their goals through meaningful growth.
Skyrocketed Performance
After spending the first couple months with the team, we implemented an entirely overhauled way to view content creation as well as a new content strategy that saw an immediate impact in Interactions social metrics across both LinkedIn and Twitter.
Content Accessibility
After discovering a need for cross-department accessibility into the content creation process, we built an entirely custom content scheduler, approval heirarchy, and campaign planner that connected strategies between departments.
Results
Within our first year of working with Interactions, we were able to build them a content system that integrated the ideation, feedback, and approvals of all vested departments that kept everyone aligned on their goals through meaningful growth.
Skyrocketed Performance
After spending the first couple months with the team, we implemented an entirely overhauled way to view content creation as well as a new content strategy that saw an immediate impact in Interactions social metrics across both LinkedIn and Twitter.
Content Accessibility
After discovering a need for cross-department accessibility into the content creation process, we built an entirely custom content scheduler, approval heirarchy, and campaign planner that connected strategies between departments.
Results
Within our first year of working with Interactions, we were able to build them a content system that integrated the ideation, feedback, and approvals of all vested departments that kept everyone aligned on their goals through meaningful growth.
Skyrocketed Performance
After spending the first couple months with the team, we implemented an entirely overhauled way to view content creation as well as a new content strategy that saw an immediate impact in Interactions social metrics across both LinkedIn and Twitter.
Content Accessibility
After discovering a need for cross-department accessibility into the content creation process, we built an entirely custom content scheduler, approval heirarchy, and campaign planner that connected strategies between departments.
Impressions
49%
Engagements
344%
Post Link Clicks
701%
Engagement Rate
198%
Content Marketing That Unleashes The Potential of You
Transforming brands into purpose-driven content marketers through game-changing clarity and intention.
Content Marketing That Unleashes The Potential of You
Transforming brands into purpose-driven content marketers through game-changing clarity and intention.
Content Marketing That Unleashes The Potential of You
Transforming brands into purpose-driven content marketers through game-changing clarity and intention.
Social Media Marketing
Digital Advertising
Intensives & 1-on-1 Trainings
Intensives & 1-on-1 Training
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Copyright Strupek 2024 - All Rights Reserved
Quick Links
Copyright Strupek 2024 - All Rights Reserved
Quick Links
Copyright Strupek 2024 - All Rights Reserved